Business Strategy & Planning

A Business Plan tells the story of what your business strives to achieve and maps out the route to get there. It can be shared with investors, partners, and employees to build momentum and get buy in. We will help you in preparing a plan convert your ideas into a concrete plan.

After all, who would set off on a journey without having some idea of where they were heading or how they would get there? It’s surprising that, according to a survey, a staggering 47% of small business owners have no formal strategy in place to support their business growth. 


We are work with more then 100+ Companies


What Business Advisory Firm in Mumbai do for you

A smartly designed Business plan document can be an invaluable partner and guiding light for the entrepreneur as he navigates the complex business environment. Generally, plan is prepared with a 3 to 5 years view.

We will help you in defining your business strategy, which gives it a set of values and gives it purpose. It would help you in understanding what success actually looks like.  It would provide a roadmap for your business, showing you the destination and identifying useful stopping points along the way.

Expert Peoples

Capitalize on low hanging fruit to identify a ballpark value added activity.

Business Growth

Bring to the table win-win survival strategies to ensure domination.

How we do it


Sales/ Channel strategy


Marketing Strategy


Product Roadmap


Understanding Addressable market


Manufacturing/ Sourcing Plan


Key Supplier management/ contracts


Location Strategy


Business Risk Management Framework

Financial Plan


Frequently Asked Questions

A business strategy is a plan or roadmap that outlines company’s goals and the actions it will take to achieve them. It takes into account company’s strengths, weaknesses, opportunities, and threats in the business environment.

Business Strategy is important because it helps a company define its direction and make informed decisions about how to allocate resources and invest in its future. It also helps a company identify opportunities for growth and mitigate potential risks.

The process of developing a Business Strategy typically involves conducting a SWOT analysis, defining the company’s mission and vision, setting goals and objectives, identifying key performance indicators (KPIs), and developing action plans to achieve the goals and objectives.

A company should review its Business Strategy on a regular basis, typically annually or bi-annually, to ensure that it remains relevant and aligned with the company’s goals and objectives. The frequency of review may depend on the pace of change in the business environment or whenever there are significant changes in the business environment. This ensures that the strategy remains relevant and effective over time.

Some common challenges in developing and implementing a business strategy include a lack of alignment or buy-in from key stakeholders, conflicting priorities, difficulty in identifying and prioritizing goals, insufficient resources, or budget, changing market conditions or customer preferences, and unexpected external events such as economic downturns or natural disasters.

Business strategy and planning should involve key stakeholders, including senior management, department heads, and other key decision-makers. It’s important to get input from a variety of perspectives to ensure that the strategy is comprehensive and well-informed.

Businesses can measure the success of their strategy and planning efforts by tracking key performance indicators (KPIs), such as revenue growth, profitability, Cash flow, customer satisfaction, and market share. Regular monitoring and analysis of KPIs can help businesses identify areas for improvement and make adjustments as needed.

Hiring a consultant or advisor for business strategy and planning can bring a fresh perspective to the process, provide expertise in specific areas, and ensure that the strategy is well-informed and comprehensive. Consultants can also help businesses stay on track and make adjustments as needed.

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  • Location

    CFO CRAFT Advisory Services Private Limited
    F 136, Express Zone, B Wing. Western Express Highway, Goregaon East, Mumbai 400063

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    +91 98925 60660

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